This policy outlines how we collect, use, and share information about you when you interact with our website, products, or services. We are dedicated to protecting your privacy and handling your personal data with the highest level of transparency and care.
1. Information We Collect
We collect information necessary to operate our business and provide seamless services. The types of data we collect generally fall into two categories:
- Information You Provide Directly: This includes data you actively give us, such as your name, email address, mailing address, and phone number when you create an account, complete a purchase, or subscribe to our communications.
- Automatically Collected Information (Usage Data): This technical data is gathered when you access our services, including your Internet Protocol (IP) address, browser type, operating system, and data on how you navigate our site (pages viewed, time spent, click patterns). This information helps us understand service usage and enables us to make operational improvements.
2. How We Use Your Information
We use the collected information for the following core functions:
- Service Fulfillment: To process and complete your transactions, deliver products, and provide essential customer support.
- Communication: To send you critical service alerts, order confirmations, security notices, and, if you have actively opted in, promotional and informational content.
- Analysis and Improvement: To monitor market trends and usage patterns to refine the functionality, design, and user experience of our services.
- Security and Legal Compliance: To detect and prevent fraudulent activity, enforce our terms and conditions, and meet all necessary legal and regulatory obligations.